In November, the Corinthia Hotel London welcomed Dr. Tara Swart for a world-first, yearlong term as neuroscientist in residence.
Tips, case studies and best practices on how you can engage, captivate and better serve your audience from the PYM community and industry experts.
Periods of uncertainty also create anxiety for employees. In the corporate world, town halls and executive briefings to address employee concerns directly are far more likely to be beneficial than comfort animals. Corporate event planners can play a vital role in organizing these interactive meetings.
Event planners who want to add the “wow” factor to conference, corporate event, meeting and event marketing can find inspiration from viral marketing campaigns. Viral marketing engages audiences in unexpected ways and creates a buzz to encourage people to share their experiences with others. Here are six takeaways for event professionals. 1. Develop clarity about […]
Here are some tips to ensure that your hybrid event does not turn into a “snoozefest.”
Six favorite after-hours activities for groups in fall.
Sporting events are a huge draw. Here are 5 ways to build excitement at corporate events using sports-related components.
Within 24 hours of an event’s cancellation, King, El Gazzar and Kaufman sent out a press release announcing that they’d be repurposing many of the keynote speakers for a new experience they called Ctrl+Alt+Del (#ctrlaltdel).
Expert Sandro Forte shares wisdom on sleuthing the right speaker for your meeting or event.
The real-world application of augmented reality in pop culture has officially begun thanks to Pokémon Go–and it will impact the meeting and event industry.
Guerilla marketing is unexpected, memorable and fun. Here are 8 tips for designing great guerrilla marketing events!
Tips from Sandro Forte, a founder member of the Professional Speakers Association, on how to find the proper speaker for the goal of your meeting.
While free or low-cost live-streaming apps are not replacements for high-quality streaming services, they can be powerful tools in the event planner’s toolbox. Here are just a few uses to get your mind going.
While you’re likely to see an ever-increasing number of Cardboard-style VR viewers at meetings and events and being given away at trade shows in the next six, 12, 18 months, it’s important to realize that what you should be focusing on is becoming comfortable with VR—and then learning VR content creation strategy and execution.
What’s the most trendy conference giveaway? Google Cardboard-style virtual reality (VR) viewers that fold flat for travel, are easy to assemble, use your smartphone as the screen and advertise your conference or company’s brand. In case you haven’t seen them before, here’s an example of how they’re being branded for conferences, courtesy the Future of […]
Team-building activities can be an essential part of creating a stronger bond amongst co-workers and an effective way of boosting productivity. Here are 7 tips for next-level team-building events.
Maslow’s Hierarchy of Needs may have more in common with the successful outcome of an event than one may think. By identifying attendee needs and then meeting or surpassing them, we can drive brand interaction and engagement like never before.
Diversity, inclusion and trophies among the components that make a team-learning exercise memorable, says Ryan Nowicki of TopGolf.
When you are able to create a team of your choosing, as Mom always said, “Make good choices!”
The core message that’s been lost on some meeting planners is that adult learners have short attention spans when they are in a passive mode of learning. So don’t be passive.
The more that attendees feel part of the speaker-selection process, the more engaged they’ll be leading to and throughout your event.
I began to get nervous. My team and I are (self-proclaimed) event technology experts, but producing a livestreaming event is a whole other barrel of monkeys.
How do you decide which speaker to hire and what to pay? Here’s a breakdown.
I’m not a fan, but what captures my interest is her determination to offer a superior performance. Here are 10 lessons Taylor Swift can teach presenters.
People don’t naturally latch on to new things, says Midori Connolly. So if you’re asking them to get a little uncomfortable, make it a fun experience.
You can fail-proof your event, and it’s actually easier than you might think.
A memorable speech takes the audience on an emotional roller-coaster ride.
Regular interactions with your audience are critical to having “wow” events.
The real solution has to come from the stage, although there are other small steps you can take.
These five tips should go a long way in making your event feel a lot more grown-up that junior high.
Like them or not, we all use them. Not always wisely, though, or effectively and purposefully.
Don’t be ignored. Here’s how to maintain your sanity, humanity and sense of humor during those eight long hours on your feet.
Team-building activities are under more pressure than ever to justify their value and expense, but they can still be fun and games.
PCMA, MPI, ASAE, ISES … random letters, right? Not if you’re in the events industry. Explore them if you want to get more involved.
Goals, group size and budget should be at the top of your list when you’re planning team-building activities.
Think back to your last event. How often did you feel tired? Did you get fanny fatigue and/or brain freeze? It’s not uncommon.
The Professional Convention Management Association Convening Leaders conference last month instigated some gentle changes. Here’s what worked and what didn’t.
When all is said and done, the celebrity factor adds an element of cache and excitement that can’t be achieved any other way. Embrace the task, and hold on tight!
It’s almost gotten to the point where attendees expect every major event to have a dedicated app. And why not? If you do it right, it’s a great way to engage your audience before, during and after.
What are the biggest meetings trends for 2014? From what we hear, they’re streamlining, going back to basics and creating fun, relevant experiences.
Let’s face it, office holiday parties tend to be lame. But companies haven’t given up on them. These ideas might help you tip yours into fun mode.
Sexy just won’t cut it in today’s meeting world. Now it has to be sexy with a purpose.
What’s missing from meetings? What are the common barriers to human communication that meeting and event designers can remove? How do you bridge multicultural gaps? We attempted to answer those questions and more in a broadcast interview with Johnnie Moore of Creative Facilitation. We’ll be doing more. Let us know who you’d like to see.
Be courageous. Embrace change. People want a different experience. Now give it to them.
Smart speakers exchange crucial information with the meeting arranger as soon as they’ve been booked.
With so many conferences in competition, event organizers need to become more savvy about the value they offer.
Replace the predictable conference cocktail party with dine-outs, a ticketed event, a tour or private dinner. Be creative!
Everyone knows the model is outdated but that fixing it is complicated.
In today’s interactive world, virtual audience members want to do much more than watch what is happening, they want to be part of it.
Resist the temptation to try to collect as much information as possible. Just gather the information most relevant to your event.
What are we doing wrong? It’s largely a reliance on two things, I think: what has worked in the past and what we’ve always done.
Make sure attendees participate. Have them stand up and greet the person next to them. Conduct live polling. Ask questions attendees have to answer by standing up or sitting down.
One-on-one encounters don’t occur often enough between speakers and audience members.
Audiences come, and audiences go, from one conference or convention to the next. While there, they hear from one speaker after another. As months and years go by, how many of those speakers do you suppose leave a lasting impact? The answer: not many. You can be different. Just use these six key components to […]
General sessions are the biggest opportunity your group has to get its message across to your attendees, and more often than not, that opportunity is wasted.
Whether you’re an event planner organizing an incentive trip or a team-building facilitator planning an executive retreat, what you do will determine each event’s success.
You’re the boss. The success or failure of your employees depends on your ability to keep them happy, committed and productive.
You will never stop educating yourself, so learn something new every day, I was once told. ISES helps event professionals do just that.
Ten ways event companies can enter the new world of digital content marketing?
To rock your next meeting, remember to be agile, that your attendees want to learn not just listen and that “we” spaces beat “I” spaces.
To create an effective team-building activity, you need to define its purpose: What issue or issues have occurred that make a team-building program necessary? They usually falls into three categories: Poor performance: a lack of communication, confused accountabilities, missed deadlines, or an increase in mistakes or defects. Creating a new team: a new division, a […]
Just as I do not believe that sticking a camera in the back of a room makes a hybrid event, I do not believe that randomly jumping in front of the camera and talking to the virtual audience makes a virtual emcee.
This year’s Sustainable Meetings Conference convened in Montreal on April 22-25. Part 2 of our report considers “gamification,” the “blink” concept and weavers.
A virtual event, quite simply, is one that is broadcast over the Internet. It typically has audio of a presenter, and visuals in the format of slides.
Don’t confuse “innovation” with “popular.” They are two very different areas.
QR codes are designed specifically to direct users to a mobile-optimized webpage. They are great for both pre-event marketing and on-site event engagement.
There are lots of things you can do to shock your attendees out of their stupor.