It happens so often, I want to scream. Instead of giving me a list I can read and save, I’m sent scrolling through a variety of slow-loading pictures with captions.
Given how fast things change in the mobile and social media worlds, there's more you need to know to have a fantastic fall event season.
About 48 percent of Google searches take place on mobile devices. With this number expected to climb, event marketers can’t afford to get left behind.
The ultimate promo piece is something that gets significant use or sits in clear view on a client’s desk, gently reminding them just how awesome you are.
Almost all of us are guilty of logging into virtual events and then proceeding to multitask. How can we expect our attendees to act any differently? Because we can.
I began to get nervous. My team and I are (self-proclaimed) event technology experts, but producing a livestreaming event is a whole other barrel of monkeys.
There is no more prominent trend in the event industry than responsible website design.