Start at the end, and you will end up on top
Setting goals — creating excitement for a new product launch or helping the sales force deal with change, for example — should be what drives you. Your theme and message should support the goal. 
Sustainable Meetings Conference 2012: A whole lot of wonderful
The annual Sustainable Meetings Conference, organized by the Green Meeting Industry Council (GMIC), convened in Montreal this year on April 22-25. Read Part 1 of our report.
9 tips to keep in mind when booking speakers
How organizations use professional and industry speakers at meetings, conferences and other events is detailed in a recent survey from Tagoras and Velvet Chainsaw Consulting.
Consultants interviewed almost 250 respondents from 170 organizations, 80 percent of which hold meetings attended by at least 500 people. The report looks at how speakers are chosen, what is expected [...]
6 tips for innovative banquets
Don't confuse "innovation" with "popular." They are two very different areas.
Don’t worry, you can make your event ‘brain-friendly’
There are lots of things you can do to shock your attendees out of their stupor.
Dedicated social ‘hubs’ keep attendees nearby
One of the most important parts of a conference or event is a place dedicated to the art of networking. Social spaces are quickly becoming the go-to place or “hub” at a conference or event. It’s where you meet peers, collaborate and network. Gone are the days of finding a coffee shop or bar to [...]
Getting strategic with meeting design
When I tell people I’m a meeting designer the same question always comes back – “What does that mean?” Even seasoned meeting planners sometimes don’t really know what a meeting designer is supposed to do. There’s an idea that meeting design is all about up-lighting and napkin colors. Sometimes that’s true, but the real benefit [...]
