Start at the end, and you will end up on top
Setting goals — creating excitement for a new product launch or helping the sales force deal with change, for example — should be what drives you. Your theme and message should support the goal. 
Sustainable Meetings Conference 2012: Games, blinks and weavers
This year's Sustainable Meetings Conference convened in Montreal on April 22-25. Part 2 of our report considers "gamification," the "blink" concept and weavers.
Sustainable Meetings Conference 2012: A whole lot of wonderful
The annual Sustainable Meetings Conference, organized by the Green Meeting Industry Council (GMIC), convened in Montreal this year on April 22-25. Read Part 1 of our report.
Technology primer: Part 2 – Virtual events
A virtual event, quite simply, is one that is broadcast over the Internet. It typically has audio of a presenter, and visuals in the format of slides.
Not all event ROI is created equal
After you know what attendees learned, did, and how that affected the organization financially — only then are you ready to measure ROI.
5 essential steps to holding more effective meetings
There are some simple steps that will make any meeting — whether it’s a weekly staff meeting or an annual convention — more effective. Some will make you say “duh” and others “doh!” But they’re worth repeating, reinforcing and passing on to your friends.
So you say you want a revolution? Here are 12 things you can do today.
The No. 1 thing that has to change is ... us. Here are 12 action items that you can start (or stop) doing today that will make a huge difference.
