Digital inspiration: Vol. 2 of PYM’s Motivation for Innovation

This special digital edition of our PYM Annual is designed to help you navigate new technologies, find solutions for current challenges and, hopefully, inspire you to create something big, bright, beautiful and business-friendly at your next meeting or event. But, like everything we do here at Plan Your Meetings, this was a group effort. (You’ll [...] More

The five principles of meeting design: Part I

Table of contents for The five principles of meeting designThe five principles of meeting design: Part IThe five principles of meeting design, Part II: ProportionThe five principles of meeting design, Part III: RhythmThe five principles of meeting design, Part IV: EmphasisThe principles of meeting design, Part V: UnityThe appreciation of art is subjective. Otherwise, [...] More

The hidden impact of post-event marketing

Marketing is often seen as a one-trick pony — to drive attendance to the event — and therefore it is utilized almost exclusively in the pre-event phase. Yet marketing is capable of doing so much more. Post-event marketing does three things extremely well: It maintains momentum for the next event. It encourages and supports the actions the [...] More

Best practices for planning international events

Unless you work for a small local business, chances are that at some point you will have to plan an event overseas. When you do, there are a few things you should bear in mind.  1. Educate yourself about cultural sensitivities “The best way to prepare yourself for the cultural expectations of a destination is to talk to [...] More

Five more reasons why meeting planning is like playing rugby, Part II

Although I hung up my rugby cleats long ago and am barely fit to play an Old Girls’ match, I still think fondly of the sport. Especially since I find many similarities between ruggers and meeting planners. So many, in fact, that there were too many to fit in one post (see Part I). Here [...] More

Do you know how to promote and sell your meetings?

At IMEX America, I had the pleasure of attending a keynote delivered by Peter Sheahan, author of the business books “Flip: How to Turn Everything You Know on Its Head-and Succeed Beyond Your Wildest Imaginings,” “Generation Y: Thriving and Surviving With Generation Y at Work,” and “Making It Happen: Turning Good Ideas Into Great Results.” His [...] More

Content is the key element: Do you know how to develop it?

As a former content developer for a global nonprofit membership association, I have been encouraged by new conversations my peers are having about the importance of content development. I find, though, that my perspective is a little different from what I’ve read. Here are the top six areas I believe meeting organizers should focus on [...] More

PYM Contests