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Technology & Social Media

A how-to: Using Google Hangouts, Hangouts on Air

Today you can log on to Google, push a button and stream content directly to YouTube, where it's archived after the event. For free. More

Mobilizing your mobile event-management strategy

A recent study found that 91 percent of mobile users keep their device within arm's reach 100 percent of the time. More

Tweet your way to a successful event

Make sure you set aside a little time each day to meet new people and share good content.  More

Harnessing the wisdom of the Web, social media

Whether you're looking for an innovative meeting format for your next event or recommendations on places to stay for a traveling speaking engagement, it’s amazing how much you can learn by asking your peers. More

Answer: The organizer, the speaker and the virtual emcee

We don’t get a second chance to make a first impression when it comes to hybrid events. And if your virtual audience doesn't feel welcomed, appreciated and involved, it will walk away and rarely return. Here's how to avoid that.  More

Technology Primer: Part 6 – Do virtual trade shows work?

Do virtual trade shows generate real (not virtual) leads? The answer is yes, if ... More

Want to win over customers? Digital content is key

Ten ways event companies can enter the new world of digital content marketing?  More


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