Community-building tips can easily be adapted by meeting and event planners.
For planners, creativity is the most valuable form of currency.
Also keep in mind that procurement is a verb, and that means it requires action on your part.
You have an opportunity to get meaner, leaner and more focused. Repeat as needed.
Check out everything you can, from the time you arrive through your stay. Test housekeeping, room service, cell service, the Internet and more. It's our job.
Keep this question in mind: Would you rather your virtual audience watch and walk away or participate and stay?
What's wrong with this picture? Read this month's morsel on "Hiring an outside caterer" and, if you can answer the red flag question, you'll qualify to win a Starbucks gift card.