Best Practices

Virtual viewers’ needs explained further, Part 1
Virtual viewers’ needs explained further, Part 1

The main question: Do you want them to watch and walk away, or participate and stay? More

The view from the ballroom chair, Part 5: The hallway

Be courageous. Embrace change. People want a different experience. Now give it to them.  More

Specify plate size so clients get their money’s worth

It's our job as planners to specify the plate size and give our guests the food we have purchased. More

5 things to do right now to get better hotel deals (FREE WEBINAR)

Sourcing hotels can be a huge drag on your already busy schedule. How do you get your meeting requests noticed? How do you ensure that you’re getting the best deal? More

30 ways to enhance the value of meetings, events
30 ways to enhance the value of meetings, events

With so many conferences in competition, event organizers need to become more savvy about the value they offer. More

Site visits: Don’t lose sight of the details
Site visits: Don’t lose sight of the details

If your site inspection begins when your CSM greets you in the lobby, you’re leaving things undone. More

Design thinking for meetings and events

What would happen if meetings and events were designed to answer attendees’ needs instead of corporate mandates? That’s the question behind design thinking for events, a process intended to create more effective, relevant and enjoyable learning environments and experiences. More


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