In order to get the 5 P’s right, there is one foundational strategic action that must be taken. It is to question your assumptions.
Six “must haves” for successful do-it-yourself event marketing
Every event is different — size, budget, attendee demographics — all vary widely. However, there are six key factors that will ensure your marketing is truly successful, regardless of whether your event is a wedding or a product launch. If you are like many planners, you might tend to jump right into tactics like a […]
