Meeting and event professionals can no longer wholly rely on satisfaction measurements to justify spend, and as they seek to determine the true business value that their meetings drive, they are finding the added benefit of heightened roles within their organizations.
Sometimes just doing a good job isn’t good enough. If there’s one lesson meeting planners have learned in recent years, it’s that putting together a meeting or an event can have a positive or negative impact on the client’s organization, its employees and the surrounding community. By staying focused on designing the meeting to […]
From brown to green: Change the environmental color of your meetings with these real-world tips.
it’s important to look at everyone involved in a show — from the convention center staff, general contractor, security providers and caterers to the exhibitors, attendees and AV providers — as sustainability stakeholders.
Companies traditionally replace exhibit booths every five years, but that isn’t necessary or wise.
Next to construction, meetings create more waste than any other U.S. industry. Planners can drive change.