In a vast sea of information, how will your conference website be found? And how will it make a great impression so your members, customers and sponsors want to open their wallets and pay for your live content rather than another conference?
Plan fun, local, after-hours activities for your groups. These can lead to lasting connections. Here are six fall group activities.
Not one of us had ever heard that it was prohibited or unethical. Trade show etiquette: Confessions of a self-proclaimed suitcaser.
New U.S. overtime rules may cost meeting professionals, corporate attendees and exhibiting companies more money to have a presence at events held over holidays and weekends.
Twitter has become an incredibly effective way to promote your event and engage with your audience. And if you listen closely to the conversations, you’ll learn a lot about both your industry and the people involved in it. Armed with that information, you’ll be on the road to holding a better event.
How and where should you promote your event so the attendees you desire can discover it? Let’s take a look at some event website and search engine optimization (SEO) best practices—you want your attendees to find your event easily and through search channels they’re already familiar with.
Everything you do to market your event follows from knowing your audience. Your customers are your audience and today you need to know who they are in much deeper ways than ever before. It is important to reach them in the right places at the right times in the right ways to convince them to attend your event.