More than three-quarters — 78 percent — of event professionals expect business to grow this calendar year, according to the latest ISES Global Business Survey.
Of those expecting growth:
- 52 percent forecast more than 25 percent.
- 26 percent forecast more than 10 percent.
- 18 percent forecast more than 50 percent.
On client spend:
- 57 percent expect an increase.
- 36 percent expect it to stay the same
The March survey was done across all 5,500 ISES members in Canada, the United States, the United Kingdom, Europe, the Middle East, Africa and Australasia.