When I speak to meeting planners about industry challenges, eventually the conversation turns to bad experiences they’ve had with sales managers who didn’t listen to their needs or didn’t value their business. Conversely, conversations with convention sales teams primarily end up being about frustration — that meeting planers are almost impossible to reach, they don’t return e-mails or phone calls, and they’re slow to commit.
One of the solutions is to focus on the relationship: How can you partner to create a win-win rather than adversarial partnership? At Plan Your Meetings, we work very hard to create relaxed environments in which planners and supplier partners can meet and start to form those relationships face-to-face, online, digitally and in print. But what we do can be hard to explain. So we created this fun little video based on what our partners and planners say frustrate them most.
I hope you enjoy it. If you do, please share it with your network of friends and tell me what your favorite moment is in the comment field below.