The joint venture is called Project Pythia. ABTS, based in North Bay Village, Fla., specializes in medical association management. Together with UM CCS, it has been collecting meeting data for 20 years. UM CCS will study that data and help figure out ways to grow medical meetings in the United States and abroad.
As part of Project Pythia, large-scale data sets collected by ABTS and UM CCS will be processed by the Pegasus supercomputer. That analysis is expected to predict best-case scenarios for planners of annual meetings who want to increase attendance, registration and participation at their events.
For what it’s worth, Pythia was the priestess of Apollo at Delphi who delivered the oracles.