No matter how convenient it is to receive news through Twitter or a RSS feed, nothing replaces getting information from a good book. Over the course of the past year, these are the titles we’ve heard bandied about by people in the know. Consider this an abridged, business-savvy version of Oprah’s Book Club:
- “Made to Stick” by Chip and Dan Heath. An exploration of what makes an idea “sticky.” “I think one of the best things you can do is give speakers speaker training,” says Whitney Hoffman, director of operations at Podcamp Foundation in Boston. “I would make sure everybody had read ‘Made to Stick’ before they go and present or do anything.”
- “A Whole New Mind” by Dan Pink. Why right-brained people will rule the world in the new millennium. “‘A Whole New Mind’ confirmed what I already knew about right-brained people, and why I love them,” says Joan Eisenstodt, chief strategist at Eisenstodt Associates.
- “Mid-Course Correction: Toward a Sustainable Enterprise: The Interface Model” by Ray Anderson. “Two billion pounds of carpet will not go into a landfill because Joyce LaValle had the courage to send Interface CEO Ray Anderson a book,” says Tim Sanders, author of “Saving the World at Work” (another recommended book). “Mid-Course Correction” outlines Anderson’s commitment to create a sustainable culture within his company, and has become required reading for many MBAs.
- “Blink” by Malcolm Gladwell. A short treatise on how effective our gut impulse is and why intuition sometimes fails. “You have to know when intuition works for us and against us,” says Dr. Brad McRae, a speaker on leadership, negotiation and presentation.
- “The Five Dysfunctions of a Team” by Patrick M. Lencioni. A paradigm-shaping leadership fable. “This should be required reading for everybody who manages or works within a team,” says Tom Casey, president of our parent company, Atlanta Metropolitan Publishing. Incidentally, there’s an illustrated manga edition as well.