When planning a program, which is more important, the logistics or the design? The answer, just as with the proverbial “chicken or the egg?” question, depends on your perspective.
Your big meeting just wrapped up and you’re feeling pretty proud of yourself. After all, you had some of the best and brightest industry experts delivering relevant, “need to know now” information in slickly produced keynote presentations at well-attended general sessions. Your schedule was chock-full of educational breakout sessions, with more information presented by strong […]