Plan Your Meetings (PYM) planners consistently say that they know the city or region they will be planning in, and their first step is gathering information for potential locations online. When PYM planners are researching destinations and venues at PlanYourMeetings.com, are you the first thing they learn about? Make a splash when planners are in buying mode. Your full-screen message […]
Questions tackled at Table One included: How do you help clients keep their meetings from being canceled? How do you reach the corporate market? How do you deal with attrition and cancellations? And how do you convince your boss that travel and/or marketing expenditures are necessary?