No. 1: Learning to work smarter will save your company time and money. Most meeting planners begin their careers with no specific training. But it’s a complex job; one that can involve anything from sending out requests for proposals to setting up registration, securing sponsorships, booking speakers, managing travel, negotiating contracts, planning meal functions and […]
This month, I had the distinct pleasure of speaking to Marla Watson-Werst, CSEP, the president and creative force behind PeaPod Productions & Smashing Success Events (soon to be known as The PeaPod Group).
After graduating from University of North Texas, she began a career as a helicopter traffic reporter, reporting for some of the best stations in Dallas-Fort Worth. As she grew with the company, she made the transition behind the scenes, as a producer. After several years in radio, she made the move to television, working for KXAS Channel 5, the Dallas-Fort Worth NBC affiliate, and then went on to become a reporter/producer for AOL/Time Warner.