“How would you describe your day?” I asked. “Hectic, long, and comprised of e-mail pruning, endless meetings and conference calls. I often work straight through meals at my desk,” answered Steve, a senior executive I’m currently coaching on his strategic relationship development efforts and personal online branding. “Pretty typical of people in my role, isn’t […]
If Facebook is your storefront to the world, how are you merchandizing?
It’s difficult to ignore the fact that there are 500 million users on Facebook. They all may not be relevant to you, your company, events, social media goals or objectives, but the sheer size of this community makes a viable case for having an effective presence there. If we use a mall analogy, as a […]
Ten essential competencies for relationship-centric executives, Part II
In part one of this article, I discussed how all kinds of organizations do all kinds of executive assessments and publish all kinds of fascinating reports on each individual’s core competencies, examining why and how he/she will undoubtedly succeed at their next job. Yet, isn’t interesting that the average tenure for most executives is often […]
What’s your social media policy?
In my last several prospective client meetings, a consistent conversation has centered on the need for a social media policy. Whether you work for a progressive organization or a conservative, risk-adverse one, it seems that everyone has an opinion on the best approach. Here are some prevailing camps: 1. The ostrich look-alikes “I’m on Facebook […]
2010 top social media trends
2009 was arguably the year to characterize social media as the shiny new toy. Excitement and curiosity drove critical mass adoption in many of the public social networks such as LinkedIn, Facebook and Twitter. Other sites with less notoriety such as Jigsaw and Slideshare aimed to further develop, package and market their value proposition. Niche […]
Couldn’t be at the PYM LIVE Atlanta event?
If you couldn’t be at today’s PYM LIVE Event in Atlanta, no problem. Here’s a live Twitter stream of what people are talking about: