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B2B social media algorithm woes and changes ahead

March 20, 2018 by Anne Thornley-Brown, MBA Leave a Comment

B2B social media algorithm woes and changes ahead

No social media platform remains static. It’s important to keep abreast of changes and adjust how you use each channel.

Filed Under: Social media Tagged With: Brand Page, Changes Ahead, Digital Media, facebook, linkedin, Organic Reach, Share Content, social media, social media marketing, social networks, twitter, Use Social Media

How to run a top-notch business event without breaking the bank

July 10, 2017 by Jock Fairweather 1 Comment

How to run a top-notch business event without breaking the bank

Want to bring in the cash, attract clients with ease and network like a ninja? Here are seven essential event planning tips to consider when organizing small business events.

Filed Under: Budgets and contracts, Meeting and event design Tagged With: budget tips, Business Event, business events, cost-saving strategies, event management, event management tips, event marketing, event planning, Event Planning Tips, Eventbrite, facebook, linkedin, marketing, Marketing Events, plan events, planning meetings, Small Business Events, social media

Event planning: It’s in your pocket

June 2, 2015 by Julie Leave a Comment

Given how fast things change in the mobile and social media worlds, there’s more you need to know to have a fantastic fall event season.

Filed Under: Event technology Tagged With: email, event planning, facebook, google, julie niehoff, mobile apps, smartphones, social media and technology, twitter

Nonprofit chases attendance with 1st social media contest

August 25, 2014 by Mindy Thompson, CAP-OM 2 Comments

Our results were mixed, but we know that avoiding social media is an extinction plan, not a membership strategy.

Filed Under: Social media Tagged With: drive the conversation, facebook, iaap, mailchimp, marketing, nonprofits, small nonprofits, social media, social media contests, texas, twitter

Get started on social media – updated for 2018

February 13, 2014 by Kristi Casey Sanders 4 Comments

Get started on social media – updated for 2018

Even if you weren’t born a social (media) butterfly, it’s never too late to learn. PYM LIVE Events are the perfect opportunity to get started. Here’s a step-by-step guide how. #yaypym!

Filed Under: Communication strategies, Event marketing and PR, Mobile apps, Social media Tagged With: Brand Manager, Business Event, Digital Media, event planners, facebook, Get Started, Gmail, Instagram, meeting planners, mobile apps, Personal Brand, promote your event, pym live tips, Snapchat, social media, Social Media Butterfly, social media tips, social networking, Social Networking Services, twitter

Social media: Getting beyond the obvious

February 5, 2014 by Julie Leave a Comment

Social media: Getting beyond the obvious

Using social media the right before before an event can limit no-shows and build buzz.

Filed Under: Social media Tagged With: email, facebook, grow your event, social media, twitter

20 tips for making your event apps addictive

January 6, 2014 by Mary Crogan 1 Comment

It’s almost gotten to the point where attendees expect every major event to have a dedicated app. And why not? If you do it right, it’s a great way to engage your audience before, during and after.

Filed Under: Engagement strategies, Event marketing and PR Tagged With: apps, audience engagement, constant contact, facebook, linkedin, tips for apps, twitter

Social media harassment: It can happen to you

October 16, 2013 by Marla Watson, CSEP, CTA Leave a Comment

Several months ago a colleague let me know a fake Twitter account had been set up in my professional name. Thus began the battle of my life.

Filed Under: Social media Tagged With: cyberbullying, cyberharassment, ethics, facebook, laws, meeting planning, twitter

Social media: The event planner’s brother from another mother

August 8, 2013 by Mary Crogan Leave a Comment

The more you combine social media and marketing throughout the process, the more successful each event will be.

Filed Under: Event marketing and PR Tagged With: event planning, facebook, meeting planning, mobile check-in, mobile payments, pinterest, social media, technology, twitter, vine

How social media can invigorate your event

July 12, 2013 by Mary Crogan Leave a Comment

From Facebook to Pinterest and every channel in between, go surfing and promote your event to its fullest.

Filed Under: Social media Tagged With: channels, facebook, google, linkedin, meetup, pinterest, planning 101, promote event, social media, twitter

Harnessing the wisdom of the Web, social media

March 18, 2013 by Liz King Leave a Comment

Whether you’re looking for an innovative meeting format for your next event or recommendations on places to stay for a traveling speaking engagement, it’s amazing how much you can learn by asking your peers.

Filed Under: Social media Tagged With: crowdsourcing, facebook, pinterest, quora, social media, surveymonkey, twitter, yelp

Get engaged … effectively

June 20, 2012 by Plan Your Meetings Leave a Comment

If you’ve started a Facebook fan page for your event, but can’t quite figure out what to post or how to engage your audience, here’s a tip …

Filed Under: Uncategorized Tagged With: audience engagement, facebook, social media, technology

Social media in a mere 5 minutes a day!

March 20, 2012 by Plan Your Meetings Leave a Comment

You don’t have to spend all day monitoring your social networks. All you need is a free account on Hootsuite.com. You can add profiles for all your LinkedIn, Facebook, Twitter, WordPress and Foursquare accounts. Create columns so you can see when people mention or send direct messages to you. Create lists to focus just on […]

Filed Under: PYM Blog Tagged With: facebook, foursquare, hootsuite, linkedin, social media, twitter, wordpress

You can turn LinkedIn contacts into attendees

March 7, 2012 by Jeff Molander Leave a Comment

Is LinkedIn just another place to broadcast your event in hopes of people seeing it, or is there more here? If you’re like most meeting planners, you’re struggling to use LinkedIn in ways that get people to register and attend your events. Yes, LinkedIn provides an innovative event registration tool. But turning contacts and group […]

Filed Under: Engagement strategies, Event marketing and PR, PYM Blog, Social media Tagged With: advice for meeting planners, facebook, linkedin, meetings and events, social media

Zooming in on corporate video practices

February 15, 2012 by Plan Your Meetings Leave a Comment

Whether you use YouTube, Facebook, Flickr, iTunes or Vimeo — or all of them — you’re in good company. Primary Research Group has taken a serious look at the video marketing and production practices of more than 60 corporate groups, large and small. Among its findings: 43 percent of those surveyed believe video marketing is […]

Filed Under: Meeting industry news Tagged With: facebook, flickr, itunes, video, video marketing, vimeo, youtube

5 sneaky ways (you might be missing) to promote events

February 15, 2012 by Stacey Ruth Leave a Comment

Not every event promotion needs to cost a lot or take a lot of effort. In fact, there are a handful of very effective marketing tools that every event planner and stakeholder has access to that can get overlooked amid other activities. Planners who use some or all of these swear by them, finding that they can raise non-mandatory […]

Filed Under: Event marketing and PR, Social media Tagged With: email, facebook, linkedin, meeting planners, stacey ruth, tweet, twitter, voice mail

Convert Facebook fans to attendees in three easy steps

October 24, 2011 by Jeff Molander Leave a Comment

If you’re like most planners, you’re trying to turn Facebook fans into event attendees or registrants. Getting it done is easier than you think. After a year of interviewing planners and businesses experiencing remarkable success using social media I found the common thread: They’re giving attendees a reason to offer more than a “like.” Here’s […]

Filed Under: Engagement strategies, Event marketing and PR, Social media Tagged With: activate, attendees, convert, engage, event, facebook, fans, marketing, promote, strategies

Using digital platforms to promote events

August 15, 2011 by Monica Compton, CMP Leave a Comment

Determining the best marketing method for your event is challenging in the age of social media. The number of tools to use has expanded, but they might not all fit your program’s format. Similarly, the method for generating a consumer-based trade show audience is completely different from what you would use for an internal meeting. […]

Filed Under: Event marketing and PR, PYM Blog Tagged With: enewsletters, event websites, facebook, linkedin, promote events, social media icons, twitter, use, use social media to promote events

BlackBerry no longer meeting planners’ smartphone of choice

August 2, 2011 by Loni Gibson Leave a Comment

Free Wi-Fi was one of the perks hosted buyers enjoyed at the 2011 IMEX Frankfurt conference, but 72 percent of them used an iPhone to access it, 23 percent used an iPad, and only nine percent used a BlackBerry. That’s a dramatic shift from last year’s smartphone use, when BlackBerry held the edge (47 percent […]

Filed Under: Meeting industry news Tagged With: facebook, frankfurt, hosted buyers, imex, international meeting planners, iphone vs. blackberry, linkedin, meeting planners, professional social media use, social media use, twitter, youtube

Have smartphone, will meet?

July 7, 2011 by Loni Gibson Leave a Comment

According to MPI Foundation’s FutureWatch 2011, more than 80 percent of meeting planners have smartphones. And addition to the top 100 listed on MeetingApps.com, there are thousands of apps planners can use. But do they? Do you? This great blog posts the many reasons why you could or should use mobile applications during the planning […]

Filed Under: PYM Blog Tagged With: evernote, facebook, foursquare, future watch, gowalla, hootsuite, meetingapps.com, mpi, peak meetings

If Facebook is your storefront to the world, how are you merchandizing?

October 19, 2010 by David Nour - Author, "Relationship Economics" Leave a Comment

It’s difficult to ignore the fact that there are 500 million users on Facebook. They all may not be relevant to you, your company, events, social media goals or objectives, but the sheer size of this community makes a viable case for having an effective presence there. If we use a mall analogy, as a […]

Filed Under: PYM Blog, Social media Tagged With: Advice & Best Practices, best practices, david nour, event marketing, facebook, relationship economics, social networking, strategies

Social networking: Is it working for you?

August 12, 2009 by Kevin R. Johnston, CMP 5 Comments

Social networking: Is it working for you?

By guest blogger, Kevin R. Johnston, CMP

Recently I was having a face to face interview (OMG-F2F-Y?) with a person referred to me by one of my social network contacts: A late-20s producer with impressive experience, a great network and the desire to expand her freelance business. Coffee, fresh air and the chance to experience a person’s personality and ability to communicate one-on-one was very refreshing.

You see, it’s my “baby boomer” traits that drive my need to see and interact in person…

Filed Under: Career advancement, Networking and lead-generation Tagged With: best practices, facebook, hospitality industry, kevin johnston, linkedin, meeting planners, meeting professionals, social networking, twitter

How to blog

August 21, 2008 by Taylor Dahl Leave a Comment

The term “blog” is short for “Web log,” a Web site that contains commentary on various subjects. Blogging is an interactive way for planners to keep in touch with coworkers, clients and event attendees. However, most people tend to give up on blogs because the format is unfamiliar and a lack of traffic. Here are […]

Filed Under: PYM Blog, Social media Tagged With: Advice & Best Practices, digg, facebook, google, how to blog, linkedin

OMG, TMI!

September 18, 2007 by Kristi Casey Sanders Leave a Comment

OK, so I’m a typical Gen Xer: I’ve got MySpace, Facebook, Quechup, LinkedIn and SecondLife profiles; I subscribe to blogs and list serves and have been known to podcast. But, it never fails to amaze me how many of my peers think what they broadcast on the Internet is private. Excuse me, but if you’ve got a LiveJournal or profile page set to public, people are going to read about how you chose to play golf instead of go to work.

Filed Under: PYM Blog Tagged With: employment, etiquette, facebook, job, myspace, omg, online, privacy, profiles, public, second life, social networking, tmi, web







About Us

Everything we do at Plan Your Meetings @ Meeting Professionals International is designed to educate, inspire and empower meeting planners, and connect them to the ideas and resources they need to plan better meetings and events. Read More…

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