Don’t get taken in by the myths about multigenerational meetings. These tips will help you plan business events with ease.
According to Selling Power, a meetings newsletter geared towards planning events for sales teams, up to 80 percent of your sales team is probably made up of Gen Xers, born between 1961 and 1981. When planning meetings for this picky bunch, Ann Fishman, president of Generation Targeted Meeting Corporation, has a list of critical do’s and don’ts.
Shakespeare wrote, “A rose by any other name would smell as sweet.” But that doesn’t explain why there are so many different names for the generation born between 1980-1995 (or 1977-2000, depending on your source).
Karen McCullough, keynote speaker at Plan Your Meetings’ Southeast Expo in Atlanta this past September, is on YouTube. On our blog, see Karen in action during a presentation about one of the hottest topics in business today, “Generations in the Workplace.”