A new report shows that meeting attendees and event producers increasingly are using both hybrid and digital technologies. The 2014 Digital Benchmark Report collected findings from more than 200 event producers. It offers data and insights for online methodologies, business goals, marketing strategies and measurement approaches. The report was conducted by Chicago-based Virtual Edge Institute […]
MPI signs on as Bob.tv founding partner
Meeting Professionals International has come on board as a founding partner of Bob.tv, the new B to B Events Industry Network from bXb Group in Chicago. In doing so, MPI joins a number of meetings/event industry leaders — ASAE, PCMA, the Center for Exhibition Research, the International Association of Exhibitions and Events, and the Virtual […]
Virtual viewers’ needs explained further, Part 2
Keep this question in mind: Would you rather your virtual audience watch and walk away or participate and stay?
Discussing hybrid meetings and events in Raleigh
At Plan Your Meetings we strongly believe that “hybrid” is the new “green” in the meetings industry — everyone wants to do it, but not everyone knows what it is. That’s why the Greater Raleigh CVB asked PYM to power the education at its June 25 Client Appreciation Event.
Virtual audience needs explained, Part 1
The main question: Do you want them to watch and walk away, or participate and stay?
More events, less work: Is it possible?
Small businesses today host 13 to 14 events per year, thanks to innovations in event management technology and social media.
