D’Arcy Klingle is director of meetings and events at the National Alliance to End Homelessness, a nonprofit organization. She’s responsible for planning and executing all special events, including the annual conference, the awards ceremony, board meetings, staff training sessions, and other staff meetings and outings. Before joining the Alliance, D’Arcy worked at The Webster Group […]
Suzan Patrick, CMP, a professional planner in Denver, Colo., has worked in many realms of meeting and event planning, from corporate sales incentive meetings and the 2008 National Democratic Convention to volunteering for non-profit organizations and everything in between. Recently, she left corporate life to follow her passion as an independent planner with her new company SP Meeting & Event Consultants. I was able to catch her between her many “gigs.”
Armed with the belief that “people prefer to do business with others with whom they share social experiences,” Cheryl T. Lawson — aka @PartyAficionado — left the corporate world, where she was a marketing manager who also planned the company’s meetings and events, and struck out on her own. As founder of Party Aficionado, Lawson specializes in events and what she likes to call social marketing. She also teaches social media marketing courses for U.C. Riverside, and meeting and event management for Devry and Riverside Community College. She splits her time between her hometown of Tulsa, Okla., Riverside, Calif., and wherever the work takes her. A self-professed “geek,” Lawson also developed the first Event Planning Tools mobile app for Android smartphones. I first connected with her via Twitter almost a year ago and was very excited to finally meet her in person at the BarkWorld Expo in Atlanta.
This month presented an incredible opportunity for me to discuss the hospitality industry with an accomplished veteran and true pioneer, Joyce J. Ginsburg. With over 40 years of experience as both a supplier and a professional planner, Joyce’s story is very interesting and compelling. Her dedication and passion for meeting planning is immeasurable. After speaking with her, I realized that in this learn-as-you-go business, it’s oftentimes more about who you know than what you know.
With the recent celebration of Earth Day, I was reminded of the approach many corporations are taking to institute sustainable practices not only into their organization, but also their meetings and events. This month’s profile focuses on a planner who is determined to make a difference. Joe Salazarte is manager of the meeting and event services department for Cox Enterprises, Inc., one of the nation’s leading media companies and providers of automotive services. He is responsible for overseeing the strategic meetings management for all businesses of Cox (Enterprises, Communications, Auto Trader, Cox Media Group and Manheim). Additionally, Joe serves on the Board of Directors of the Green Meeting Industry Council – Atlanta Chapter and the Atlanta’s Table Advisory Board of the Atlanta Community Food Bank.
eff Rasco, CMP, is a multi-honored, veteran meeting professional with over 25 years of experience. Currently, Jeff is the president of Attendee Management Inc., which provides online registration solutions and housing, as well as travel and e-marketing services. As an educator and speaker on how technology impacts meetings and benefits those who plan and support them, Jeff’s goal is to increase the quality of meetings, and elevate the strategic value of meeting professionals through the intelligent use of technology. This month, I peered into his background and industry insights.